Brisbane Colourist Angela Cerasi colour graded this commercial for the 2023-2024 Kailis jewellery campaign, shot in the beautiful Margaret River region on the South West coast of Western Australia by agency Rhythm and production company Rhythm Films, under the direction of Adam Rule with executive producer Candice Shields.
Kailis Jewellery is a luxury jewellery brand and family-owned business based in Perth, Western Australia. They pride themselves on their masterful craftsmanship and use of only the highest quality materials in their jewellery.
The colour grade brief was to accentuate the beautiful imagery by making it stylised and bold but also natural, while making the details of the yellow-gold, white-gold, rose-gold and silver jewellery designs look strikingly crisp and distinct and allowing the featured diamonds and pearls to sparkle and shimmer. Colour graded, the jewellery commercial gives a Spring/ Summer vibe with pops of vibrant blue shining through. We love the effect of the black and white shot of the waves too.
This stunning commercial is a continuation of the brand’s 2022 RISE campaign, which honoured the legacy of Kailis jewellery and is inspired by the mythical archetype of the muse, bringing a sense of luxury, independence and optimism.
Kailis describes their muse in this way:
She wears nothing but gossamer and pearls and gold and silver. She is the definition of freedom. Unencumbered by vanity or ego. She simply is. She is the sand beneath her feet, she is the ebb and flow of the tides, she is the luminous pearl.
Check out another commercial Angela Cerasi colour graded for the team at Rhythm Films, check out this fun spot for Furniture Bazaar.
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